本書主要包括兩大部分:商貿(mào)業(yè)務(wù)書面交流的體驗(yàn)感受和商務(wù)英語寫作技能訓(xùn)練。通過對大量實(shí)例的體驗(yàn)、對案例的評析和對寫作技能的訓(xùn)練,旨在為學(xué)習(xí)者提供一個廣泛的可能面臨的各種商務(wù)情景的范例,幫助學(xué)習(xí)者對商務(wù)情景中最常用文體的格式有所了解,從而盡快掌握商務(wù)書面溝通技巧以及常用的商務(wù)寫作方法,提高使用英語進(jìn)行商務(wù)書面交流與溝通的能力。 本書適合高等院校商務(wù)英語專業(yè)的學(xué)生以及從事商貿(mào)工作的人員閱讀參考。
Part One Experience & Practice in Laying Out/Writing Components of BE Letters
Unit 1 Experience & Practice in Laying Out BE Letters
Unit 2 Experience & Practice in Writing Various Components of BE Letters
Part Two Experience & Practice in External BE Communications & Writing
Unit 3 Experience & Practice in Writing for Asking to Establish Business Relations & Replies
Unit 4 Experience & Practice in Writing for Credit Inquiries & Replies
Unit 5 Experience & Practice in Writing for Inquiries & Replies
Unit 6 Experience & Practice in Writing for Quotations, Offers & Counter-offers
Unit 7 Experience & Practice in Writing for Orders & Executing Orders
Unit 8 Experience & Practice in Writing for Payment & Replies
Unit 9 Experience & Practice in Writing for Shipment & Replies
Unit 10 Experience & Practice in Writing for Packing & Replies
Unit 11 Experience & Practice in Writing for Insurance & Replies
Unit 12 Experience & Practice in Writing for Claims and Adjustments
Unit 13 Experience & Practice in Writing for Agencies
Part Three Experience & Practice in Internal BE Communications & Writing
Unit 14 Experience & Practice in Writing Memorandums
Unit 15 Experience & Practice in Writing Business Reports
Keys to Exercises
Appendixes
1. List of Long & Short Words
2. List of Obsolete & Popular Expressions
3. List of Redundant & Concise Expressions
References