定 價:27 元
叢書名:21世紀(jì)高職高專專業(yè)英語系列教材
- 作者:陳彥華 ,賈永青 編
- 出版時間:2011/7/1
- ISBN:9787307087743
- 出 版 社:武漢大學(xué)出版社
- 中圖法分類:H31
- 頁碼:220
- 紙張:膠版紙
- 版次:1
- 開本:
《服裝貿(mào)易專業(yè)英語》為服裝貿(mào)易專業(yè)教學(xué)用書!斗b貿(mào)易專業(yè)英語》集國際貿(mào)易術(shù)語、進(jìn)出口實(shí)務(wù)和紡織服裝知識于—體,力爭在有限的篇幅中,盡可能體現(xiàn)行業(yè)特點(diǎn),滿足服裝專業(yè)英語的教學(xué)需要。全書共分12個章節(jié),既介紹了進(jìn)出口流程中常用的國際貿(mào)易術(shù)語、國際商務(wù)談判、結(jié)關(guān)、索賠及仲裁等知識,又涵蓋了服裝企業(yè)的生產(chǎn)、加工、質(zhì)檢、運(yùn)輸方式、支付及保險等內(nèi)容。每章內(nèi)容由一篇主文章和一篇泛讀課文組成,注重培養(yǎng)學(xué)生對專業(yè)文章的閱讀理解能力:所附帶的BusinessCase練習(xí),均為外貿(mào)行業(yè)出口案例,有利于增強(qiáng)學(xué)生的貿(mào)易實(shí)務(wù)真實(shí)感,提高他們分析問題和解決問題的能力。
《服裝貿(mào)易專業(yè)英語》是針對服裝出口系列流程,從貿(mào)易的角度編寫,沒有涉及更深層次的服裝與貿(mào)易專業(yè)知識,比較適合高職高專類院校學(xué)生使用,是為商務(wù)英語專業(yè)學(xué)生編寫的專業(yè)教材。該教材從應(yīng)用型人才培養(yǎng)的實(shí)際出發(fā),為學(xué)生在服裝類工作崗位提供必要的基本知識和技能,達(dá)到學(xué)以致用的目的。
Chapter One International Commercial Terms
Reading One Definition and Functions of Incoterms
Reading Two Incoterms 2000
Exercises
Chapter Two The Inspection of Apparel and Textile
Reading One China Taps into Demand for Eco-textiles
Reading Two The Steps of Inspecting Apparel and Textile
Exercises
Chapter Three The Clothing Production Process
Reading One Clothing and Garment Manufacturing
Reading Two The Clothing Production Process
Exercises
Chapter Four Quality Standard and Packaging
Reading One Quality Standards of Garment
Reading Two Local and Overseas Supplier--Apparel Packing and Packaging Requirements
Exercises
Chapter Five Price Terms for Export Apparels
Reading One Pricing Strategies and Pricing Methods for the Apparel Industry
Reading Two Discounts and Allowances
Exercises
Chapter Six Methods of Payment in International Apparel Trade
Reading One Methods of Payment in International Trade
Reading Two Negotiable Instrument
Exercises
Chapter Seven Transportation and Documentation
Reading One Transport
Reading Two Documentation
Exercises
Chapter Eight Clearance of Imported and Exported Goods
Reading One Procedure for Clearance of Imported Goods
Reading Two Correct Way to Fill out the Shipper's Export Declaration
Exercises
Chapter Nine Insurance of the Export Apparel
Reading One The Basics of Cargo Insurance
Reading Two Air Carriers' Limited Liability
Exercises
Chapter Ten Inspection of Garments
Reading One Garment Inspection
Reading Two Inspection Procedure
Exercises
Chapter Eleven Claims and Arbitration
Reading One Claims Guides
Reading Two Arbitration
Exercises
Chapter Twelve Business Negotiation
Reading One To Negotiate:What Does It Mean?
Reading Two Competitive Negotiation:Procedure Summary Exercises
Keys to Exercises of Vocabulary,Cloze and Scramble Sentences
Keys to Exercise of Case Study
References