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電子商務(wù)支付與安全（第5版） 
定 價：49.8 元
9 7 4 8 3 7 4 1 4 2 1 1 9 讀者對象:本教材既可作為應(yīng)用本科、高職高專、成人高校電子商務(wù)、信息管理、工商管理等專業(yè)的教材，又可作為其他從事電子商務(wù)活動、網(wǎng)絡(luò)金融等技術(shù)人員的參考用書 
教材按照高等職業(yè)教育"以服務(wù)為宗旨，以就業(yè)為導(dǎo)向”的培養(yǎng)目標(biāo)，通過對電子商務(wù)支付與安全的基本概念、基本理論的介紹，以及經(jīng)典案例的解讀，全面系統(tǒng)地闡述了支付和安全在電子商務(wù)領(lǐng)域中的應(yīng)用。 本教材內(nèi)容共分9個模塊，以電子交易與支付為核心，敘述了電子支付工具、網(wǎng)上金融的知識及應(yīng)用；從電子商務(wù)系統(tǒng)的安全角度出發(fā)，詳細(xì)敘述了技術(shù)層面的網(wǎng)絡(luò)安全技術(shù)、安全協(xié)議與認(rèn)證的內(nèi)容，并介紹了電子商務(wù)支付的法律保障。 本教材采取模塊和任務(wù)相結(jié)合的編寫體例，以每個單元開篇的情景案例對任務(wù)進(jìn)行描述，在任務(wù)思考中提出問題，在任務(wù)分析中簡要解析解決方法和思路，通過相關(guān)知識闡述理論知識，最后由課堂討論、案例分析、實務(wù)訓(xùn)練和課后拓展等組成實踐訓(xùn)練來檢驗學(xué)習(xí)效果和提高學(xué)生的動手能力。 本教材既可作為應(yīng)用本科、高職高專、成人高校電子商務(wù)、信息管理、工商管理等專業(yè)的教材，又可作為其他從事電子商務(wù)活動、網(wǎng)絡(luò)金融等技術(shù)人員的參考用書。
臧良運，教授，理學(xué)士、管理學(xué)碩士。一直從事電子商務(wù)、市場營銷等專業(yè)的教學(xué)工作。主編教材有《電子商務(wù)支付與安全》（國家規(guī)劃教材）、《電子商務(wù)網(wǎng)站建設(shè)》等12部教材。發(fā)表國家、省級學(xué)術(shù)論文20余篇。主持完成國家、省、市多項科研課題。
模塊一 電子商務(wù)支付與安全概述··········································································.1
第一單元 電子商務(wù)支付················································································.2 一、網(wǎng)上支付的產(chǎn)生和發(fā)展·······································································.3 二、電子商務(wù)支付面臨的問題····································································.5 三、網(wǎng)上支付的運行環(huán)境··········································································.6 四、網(wǎng)上支付流程···················································································.6 第二單元 電子商務(wù)安全················································································.9 一、電子商務(wù)面臨的安全威脅····································································10 二、電子商務(wù)安全要素·············································································12 三、電子商務(wù)安全技術(shù)·············································································13 四、電子商務(wù)安全體系結(jié)構(gòu)·······································································15 五、電子商務(wù)安全法律要素·······································································16 第三單元 安全電子商務(wù)支付··········································································18 一、電子商務(wù)支付的安全問題····································································19 二、安全電子商務(wù)支付的途徑····································································21 三、安全電子商務(wù)支付的意義····································································22 知識小結(jié)·····································································································23 練習(xí)測試·····································································································24 模塊二 電子商務(wù)支付系統(tǒng)···················································································25 第一單元 電子商務(wù)支付系統(tǒng)概述····································································26 一、電子商務(wù)支付系統(tǒng)的構(gòu)成····································································28 二、電子商務(wù)支付系統(tǒng)的功能····································································29 三、電子商務(wù)支付系統(tǒng)的安全要求······························································30 四、電子商務(wù)支付手段·············································································31 第二單元 電子商務(wù)支付系統(tǒng)應(yīng)用····································································33 一、ATM 系統(tǒng)························································································34 二、POS 系統(tǒng)·························································································36 三、電子匯兌系統(tǒng)···················································································38 四、網(wǎng)上支付系統(tǒng)···················································································39 第三單元 第三方電子商務(wù)支付系統(tǒng)與移動支付·················································41 一、銀聯(lián)在線支付平臺·············································································42 二、支付寶····························································································43 三、首信易支付······················································································44 四、網(wǎng)銀在線·························································································45 五、PayPal·····························································································45 六、快錢·······························································································45 七、財付通····························································································45 八、易寶支付·························································································46 九、移動支付·························································································46 知識小結(jié)·····································································································48 練習(xí)測試·····································································································48 模塊三 電子商務(wù)支付工具···················································································50 第一單元 電子貨幣······················································································51 一、電子貨幣概述···················································································51 二、電子貨幣分類···················································································53 三、電子貨幣的職能與作用·······································································53 四、電子貨幣的發(fā)展現(xiàn)狀··········································································54 第二單元 銀行卡·························································································56 一、銀行卡概述······················································································57 二、信用卡····························································································58 三、借記卡····························································································58 四、金融IC 卡·······················································································58 五、中國銀聯(lián)·························································································59 六、國際信用卡及其發(fā)卡組織····································································60 第三單元 網(wǎng)絡(luò)貨幣······················································································62 一、信用卡型網(wǎng)絡(luò)貨幣·············································································63 二、電子現(xiàn)金·························································································65 三、電子支票·························································································67 四、電子錢包·························································································69 五、微支付····························································································71 知識小結(jié)·····································································································73 練習(xí)測試·····································································································74 模塊四 網(wǎng)絡(luò)金融·······························································································76 第一單元 網(wǎng)上銀行······················································································77 一、網(wǎng)上銀行的產(chǎn)生················································································78 二、網(wǎng)上銀行的類型················································································79 三、網(wǎng)上銀行服務(wù)···················································································79 四、網(wǎng)上銀行的安全················································································82 第二單元 網(wǎng)上證券······················································································84 一、網(wǎng)上證券交易概述·············································································85 二、網(wǎng)上證券交易模式和系統(tǒng)····································································85 三、網(wǎng)上證券交易的基本方法····································································87 四、網(wǎng)上證券投資的步驟··········································································89 五、網(wǎng)上證券交易的資金支付····································································90 第三單元 網(wǎng)上保險······················································································92 一、網(wǎng)上保險的主要內(nèi)容··········································································93 二、網(wǎng)上保險系統(tǒng)···················································································95 三、網(wǎng)上保險經(jīng)營模式·············································································98 第四單元 互聯(lián)網(wǎng)眾籌················································································.101 一、互聯(lián)網(wǎng)眾籌···················································································.102 二、互聯(lián)網(wǎng)眾籌的模式··········································································.102 三、互聯(lián)網(wǎng)眾籌的安全··········································································.104 知識小結(jié)··································································································.106 練習(xí)測試··································································································.107 模塊五 電子商務(wù)系統(tǒng)的安全·············································································.108 第一單元 安全問題的產(chǎn)生··········································································.109 一、網(wǎng)絡(luò)中支付信息的保密性·································································.110 二、網(wǎng)絡(luò)中支付信息的完整性·································································.111 三、交易信息的不可否認(rèn)性····································································.111 四、交易雙方身份的真實性····································································.111 第二單元 網(wǎng)絡(luò)攻擊···················································································.112 一、計算機(jī)病毒···················································································.113 二、口令破解······················································································.116 三、拒絕服務(wù)攻擊················································································.117 四、網(wǎng)絡(luò)監(jiān)聽工具················································································.118 第三單元 交易環(huán)境的安全性·······································································.120 一、客戶機(jī)的安全性·············································································.121 二、通信信道的安全性··········································································.121 三、服務(wù)器的安全性·············································································.121 四、網(wǎng)上銀行和手機(jī)銀行的安全性···························································.122 知識小結(jié)··································································································.124 練習(xí)測試··································································································.125 模塊六 網(wǎng)上支付安全與加密技術(shù)·······································································.126 第一單元 網(wǎng)絡(luò)安全防范·············································································.127 一、網(wǎng)絡(luò)安全規(guī)劃················································································.127 二、防火墻技術(shù)···················································································.128 三、計算機(jī)病毒的防治與管理·································································.130 四、物理安全控制················································································.132 五、移動端安全解決方案·······································································.133 第二單元 加密技術(shù)···················································································.135 一、信息加密原理················································································.137 二、私有密鑰密碼技術(shù)··········································································.138 三、公開密鑰密碼技術(shù)··········································································.138 第三單元 公開密鑰基礎(chǔ)設(shè)施·······································································.140 一、PKI 的組成···················································································.140 二、PKI 的原理和功能··········································································.141 知識小結(jié)··································································································.144 練習(xí)測試··································································································.144 模塊七 數(shù)字認(rèn)證技術(shù)······················································································.146 第一單元 數(shù)字簽名···················································································.147 一、數(shù)字簽名······················································································.147 二、數(shù)字時間戳···················································································.149 第二單元 身份認(rèn)證與認(rèn)證技術(shù)····································································.151 一、身份認(rèn)證······················································································.152 二、認(rèn)證技術(shù)······················································································.153 第三單元 數(shù)字證書與認(rèn)證機(jī)構(gòu)····································································.157 一、數(shù)字證書的概念·············································································.157 二、數(shù)字證書的內(nèi)容·············································································.158 三、數(shù)字證書的安裝和使用····································································.159 四、數(shù)字證書的類型·············································································.159 五、認(rèn)證機(jī)構(gòu)······················································································.161 知識小結(jié)··································································································.164 練習(xí)測試··································································································.164 模塊八 電子商務(wù)支付安全協(xié)議··········································································.166 第一單元 安全協(xié)議概述·············································································.167 一、電子商務(wù)安全體系··········································································.167 二、HTTP 協(xié)議簡介··············································································.169 第二單元 安全套接字層·············································································.172 一、安全套接字層概述··········································································.173 二、SSL 工作流程················································································.175 第三單元 安全電子交易協(xié)議·······································································.179 一、SET 協(xié)議簡介················································································.180 二、SET 協(xié)議的目標(biāo)和特點····································································.180 三、SET 安全協(xié)議涉及的對象和技術(shù)范圍·················································.181 四、SET 協(xié)議的工作原理·······································································.182 五、SET 協(xié)議的不足之處·······································································.183 六、SSL 協(xié)議和SET 協(xié)議的比較·····························································.184 第四單元 其他電子商務(wù)支付協(xié)議簡介···························································.185 一、Digicash 協(xié)議················································································.186 二、First Virtual 協(xié)議·············································································.187 三、Netbill 協(xié)議···················································································.187 知識小結(jié)··································································································.188 練習(xí)測試··································································································.188 模塊九 電子商務(wù)支付與安全的法律保障······························································.190 第一單元 電子商務(wù)參與各方的法律關(guān)系························································.191 一、電子商務(wù)帶來的法律問題·································································.192 二、買賣雙方當(dāng)事人的權(quán)利和義務(wù)···························································.194 三、網(wǎng)絡(luò)交易中心的法律地位·································································.195 四、關(guān)于網(wǎng)站經(jīng)營者侵權(quán)的法律責(zé)任························································.196 五、網(wǎng)絡(luò)交易客戶與網(wǎng)上銀行間的法律關(guān)系···············································.196 六、認(rèn)證機(jī)構(gòu)在電子商務(wù)中的法律地位·····················································.197 第二單元 電子商務(wù)交易安全保護(hù)法······························································.200 一、聯(lián)合國對電子商務(wù)交易安全的法律保護(hù)···············································.201 二、我國對電子商務(wù)交易安全的法律保護(hù)··················································.207 第三單元 《電子簽名法》和《電子商務(wù)法》概述·············································.221 一、《電子簽名法》概述········································································.222 二、《電子商務(wù)法》概述········································································.225 知識小結(jié)··································································································.228 練習(xí)測試··································································································.229
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