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一看就懂的管理學(xué)全圖解 
定 價(jià)：31.8 元 叢書(shū)名：高等學(xué)校機(jī)械基礎(chǔ)課程系列教材
9 7 2 8 1 7 2 5 3 6 5 8 9 
本書(shū)是一本為迫切需要管理知識(shí)的讀者打造的入門(mén)級(jí)讀物, 以圖解形式, 系統(tǒng)全面介紹管理學(xué)是什么, 以及如何做管理, 等等。閱讀本書(shū), 讀者將能活學(xué)活用解決這些問(wèn)題: 如何才能深入了解自己的企業(yè)并做出規(guī)劃? 如何組織、領(lǐng)導(dǎo)、激勵(lì)我的團(tuán)隊(duì)? 如何更好地把控自己做的事和所管理的人?
管理概述：解讀管理學(xué)的基本構(gòu)成要素，以及管理思潮的發(fā)展歷史
環(huán)境分析：透析企業(yè)內(nèi)部環(huán)境、外部環(huán)境，定位企業(yè)的文化和社會(huì)責(zé)任 體制改革：傳授企業(yè)管理技巧，運(yùn)用合理的激勵(lì)體制來(lái)掌控企業(yè)運(yùn)營(yíng)
李智朋, 工商管理碩士, 資深企業(yè)管理培訓(xùn)師, 實(shí)戰(zhàn)管理顧問(wèn)、策劃、咨詢(xún)師, 美國(guó)CQAC權(quán)威認(rèn)證高級(jí)國(guó)際職業(yè)培訓(xùn)師, CMO中國(guó)市場(chǎng)學(xué)會(huì)會(huì)員、中國(guó)市場(chǎng)總監(jiān), IPTS際職業(yè)培訓(xùn)師行業(yè)協(xié)會(huì)會(huì)員、特約理事, 人力資源和社會(huì)保障部高級(jí)人力資源認(rèn)證培訓(xùn)師、企業(yè)培訓(xùn)師。
第1篇 管理學(xué)概論
為什么要學(xué)管理學(xué)？..................................................................................012 管理是什么？..............................................................................................014 管理矩陣......................................................................................................016 管理者的層級(jí)..............................................................................................020 管理者的角色..............................................................................................022 管理者的技能..............................................................................................024 第2篇 管理思潮的發(fā)展 管理思潮的發(fā)展歷史..................................................................................028 古典學(xué)派①：科學(xué)管理觀點(diǎn)......................................................................030 古典學(xué)派②：行政管理觀點(diǎn)......................................................................034 行為學(xué)派①：霍桑實(shí)驗(yàn)..............................................................................040 行為學(xué)派②：人際關(guān)系觀點(diǎn)......................................................................044 量化學(xué)派：管理科學(xué)觀點(diǎn)與作業(yè)管理觀點(diǎn)..............................................047 新興學(xué)派①：系統(tǒng)觀點(diǎn)..............................................................................050 新興學(xué)派②：權(quán)變觀點(diǎn)..............................................................................053 第3篇 組織環(huán)境 組織環(huán)境......................................................................................................058 內(nèi)部環(huán)境......................................................................................................060 外部環(huán)境①：一般外部環(huán)境......................................................................062 外部環(huán)境②：特定外部環(huán)境......................................................................065 了解產(chǎn)業(yè)環(huán)境的分析——五力分析 ..........................................................068 診斷內(nèi)外環(huán)境的分析——SWOT分析 ......................................................074 企業(yè)文化......................................................................................................076 企業(yè)倫理......................................................................................................079 企業(yè)社會(huì)責(zé)任..............................................................................................082 第4篇 規(guī) 劃 認(rèn)識(shí)規(guī)劃......................................................................................................086 策略規(guī)劃的步驟..........................................................................................089 目標(biāo)設(shè)定......................................................................................................092 目標(biāo)管理......................................................................................................096 認(rèn)識(shí)“決策”..............................................................................................099 決策風(fēng)格......................................................................................................104 群體決策的方法..........................................................................................108 第5篇 組 織 組織的概述..................................................................................................114 組織設(shè)計(jì)......................................................................................................118 七種常見(jiàn)的組織結(jié)構(gòu)..................................................................................122 工作團(tuán)體與工作團(tuán)隊(duì)..................................................................................130 組織生命周期..............................................................................................134 管理者判斷他人的方法①：判斷他人的捷徑..........................................138 管理者判斷他人的方法②：歸因理論......................................................142 組織變革......................................................................................................146 變革管理......................................................................................................152 第6篇 領(lǐng) 導(dǎo) 什么是“領(lǐng)導(dǎo)”..........................................................................................158 領(lǐng)導(dǎo)特質(zhì)理論..............................................................................................163 行為模式理論①：權(quán)威?民主與放任 ......................................................169 行為模式理論②：“生產(chǎn)導(dǎo)向、員工導(dǎo)向”和“關(guān)懷、定規(guī)”..........174 行為模式理論③：管理方格理論..............................................................180 情境領(lǐng)導(dǎo)理論①：費(fèi)德勒情境模式..........................................................184 情境領(lǐng)導(dǎo)理論②：路徑—目標(biāo)領(lǐng)導(dǎo)理論..................................................190 交易型領(lǐng)導(dǎo)與轉(zhuǎn)型領(lǐng)導(dǎo)..............................................................................196 沖突管理......................................................................................................200 第7篇 激 勵(lì) 激勵(lì)概述......................................................................................................208 需求觀點(diǎn)的激勵(lì)理論①：雙因素理論......................................................211 需求觀點(diǎn)的激勵(lì)理論②：三種需要理論..................................................216 需求觀點(diǎn)的激勵(lì)理論③：ERG理論..........................................................220 過(guò)程觀點(diǎn)的激勵(lì)理論①：期望理論..........................................................224 過(guò)程觀點(diǎn)的激勵(lì)理論②：公平理論..........................................................230 過(guò)程觀點(diǎn)的激勵(lì)理論③：目標(biāo)設(shè)定理論..................................................236 強(qiáng)化理論的激勵(lì)理論..................................................................................242 工作特征模型..............................................................................................246 工作再設(shè)計(jì)..................................................................................................252 第8篇 控 制 控制的概述..................................................................................................258 控制的類(lèi)型..................................................................................................262 控制的情境因素..........................................................................................271 控制系統(tǒng)及其特性......................................................................................275 全面質(zhì)量管理..............................................................................................280 第9篇 其他重要的管理理論 競(jìng)爭(zhēng)戰(zhàn)略......................................................................................................288 虛擬企業(yè)......................................................................................................293 標(biāo)桿管理......................................................................................................300 學(xué)習(xí)型組織..................................................................................................305 知識(shí)管理......................................................................................................311 平衡計(jì)分卡..................................................................................................316 第1篇 管理學(xué)概論 為什么要學(xué)管理學(xué)？..................................................................................012 管理是什么？..............................................................................................014 管理矩陣......................................................................................................016 管理者的層級(jí)..............................................................................................020 管理者的角色..............................................................................................022 管理者的技能..............................................................................................024 第2篇 管理思潮的發(fā)展 管理思潮的發(fā)展歷史..................................................................................028 古典學(xué)派①：科學(xué)管理觀點(diǎn)......................................................................030 古典學(xué)派②：行政管理觀點(diǎn)......................................................................034 行為學(xué)派①：霍桑實(shí)驗(yàn)..............................................................................040 行為學(xué)派②：人際關(guān)系觀點(diǎn)......................................................................044 量化學(xué)派：管理科學(xué)觀點(diǎn)與作業(yè)管理觀點(diǎn)..............................................047 新興學(xué)派①：系統(tǒng)觀點(diǎn)..............................................................................050 新興學(xué)派②：權(quán)變觀點(diǎn)..............................................................................053 第3篇 組織環(huán)境 組織環(huán)境......................................................................................................058 內(nèi)部環(huán)境......................................................................................................060 外部環(huán)境①：一般外部環(huán)境......................................................................062 外部環(huán)境②：特定外部環(huán)境......................................................................065 了解產(chǎn)業(yè)環(huán)境的分析——五力分析 ..........................................................068 診斷內(nèi)外環(huán)境的分析——SWOT分析 ......................................................074 企業(yè)文化......................................................................................................076 企業(yè)倫理......................................................................................................079 企業(yè)社會(huì)責(zé)任..............................................................................................082 第4篇 規(guī) 劃 認(rèn)識(shí)規(guī)劃......................................................................................................086 策略規(guī)劃的步驟..........................................................................................089 目標(biāo)設(shè)定......................................................................................................092 目標(biāo)管理......................................................................................................096 認(rèn)識(shí)“決策”..............................................................................................099 決策風(fēng)格......................................................................................................104 群體決策的方法..........................................................................................108 第5篇 組 織 組織的概述..................................................................................................114 組織設(shè)計(jì)......................................................................................................118 七種常見(jiàn)的組織結(jié)構(gòu)..................................................................................122 工作團(tuán)體與工作團(tuán)隊(duì)..................................................................................130 組織生命周期..............................................................................................134 管理者判斷他人的方法①：判斷他人的捷徑..........................................138 管理者判斷他人的方法②：歸因理論......................................................142 組織變革......................................................................................................146 變革管理......................................................................................................152 第6篇 領(lǐng) 導(dǎo) 什么是“領(lǐng)導(dǎo)”..........................................................................................158 領(lǐng)導(dǎo)特質(zhì)理論..............................................................................................163 行為模式理論①：權(quán)威?民主與放任 ......................................................169 行為模式理論②：“生產(chǎn)導(dǎo)向、員工導(dǎo)向”和“關(guān)懷、定規(guī)”..........174 行為模式理論③：管理方格理論..............................................................180 情境領(lǐng)導(dǎo)理論①：費(fèi)德勒情境模式..........................................................184 情境領(lǐng)導(dǎo)理論②：路徑—目標(biāo)領(lǐng)導(dǎo)理論..................................................190 交易型領(lǐng)導(dǎo)與轉(zhuǎn)型領(lǐng)導(dǎo)..............................................................................196 沖突管理......................................................................................................200 第7篇 激 勵(lì) 激勵(lì)概述......................................................................................................208 需求觀點(diǎn)的激勵(lì)理論①：雙因素理論......................................................211 需求觀點(diǎn)的激勵(lì)理論②：三種需要理論..................................................216 需求觀點(diǎn)的激勵(lì)理論③：ERG理論..........................................................220 過(guò)程觀點(diǎn)的激勵(lì)理論①：期望理論..........................................................224 過(guò)程觀點(diǎn)的激勵(lì)理論②：公平理論..........................................................230 過(guò)程觀點(diǎn)的激勵(lì)理論③：目標(biāo)設(shè)定理論..................................................236 強(qiáng)化理論的激勵(lì)理論..................................................................................242 工作特征模型..............................................................................................246 工作再設(shè)計(jì)..................................................................................................252 第8篇 控 制 控制的概述..................................................................................................258 控制的類(lèi)型..................................................................................................262 控制的情境因素..........................................................................................271 控制系統(tǒng)及其特性......................................................................................275 全面質(zhì)量管理..............................................................................................280 第9篇 其他重要的管理理論 競(jìng)爭(zhēng)戰(zhàn)略......................................................................................................288 虛擬企業(yè)......................................................................................................293 標(biāo)桿管理......................................................................................................300 學(xué)習(xí)型組織..................................................................................................305 知識(shí)管理......................................................................................................311 平衡計(jì)分卡..................................................................................................316
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